Once they wake up from their idealistic fog and accept the fact that they can get more benefit from cooperating with other guilds in maximizing rewards, they come to their senses and follow the more productive and rewarding path. I mean, why would anyone of sound mind follow a path that is less beneficial and rewarding to them and their guild? When they quit dreaming, they start cooperating. They always come to the realization that farming is much more lucrative, less time consuming and less expensive. They start out gung ho with that moist, shiny glaze covering their eyes which soon fades as the gloss wears off due to the fact that they are relentlessly beached. I have seen several guilds populated with those who want to fight and not farm.

One of the contributing factors for why we even got farming was from players gradually realizing the winner was practically decided within the first few hours of each season and then going 'well now what do we do for the next 2 weeks?' This of course assumes that even if we got such a situation where the fighting got back into the game that the enthusiasm for Guild Battlegrounds in general would still be there. If the toughest Guilds are saving up their resources by not attacking the toughest opponent, then it's not going to matter what the other 6 Guilds do unless they're able to match the strength of the top two Guilds on the map combined. It's needing the top Guilds of each map to attack each other so they're using up their resources against the toughest opponent in the room. It's not just needing to get some players from each Guild wanting to fight in order to get fighting going on a world.

As soon as the two top Guilds of each map stopped attacking each other the dynamics changed drastically from all 8 Guilds being capable of getting on the map, and staying on the map, to now not being able to get on the map at all (without an agreement) because two Guilds working together makes for a drastically stronger position than a Guild on its own. Thing is fighting was a viable option up until the top Guilds on a map started working together.

Forge of empires forum 2018